Fashion 中的 Shenzhen 事件

The 33rd China (Shenzhen) International Gifts and Home Products Fair

The Shenzhen Gifts and Home Products Fair: Asia’s Leading Platform for Consumer Innovation

Each year, Shenzhen transforms into a global hub for creativity and commercial exchange as it hosts one of Asia’s most anticipated industry gatherings—the China (Shenzhen) International Gifts and Home Products Fair. The 33rd edition, scheduled for October 20–23, 2025, will be held at the world-class Shenzhen World Exhibition & Convention Center, solidifying its reputation as a premier destination for sourcing, trendspotting, and professional networking in the consumer goods sector.

This expansive trade fair welcomes tens of thousands of industry professionals, including global buyers, wholesalers, designers, and brand managers eager to discover the latest in giftware, lifestyle products, and home essentials. It’s not just an event—it’s a marketplace where ideas take shape and business gets done.

A Wide Spectrum of Categories Showcased

Spanning several exhibition halls and attracting over 2500 exhibitors, the Shenzhen Gifts and Home Products Fair offers an impressively wide array of categories. Visitors can explore everything from functional household goods to decorative items that bring charm to any living space. One of the reasons this trade fair maintains its leading status is due to the curated nature of its product selection and the attention given to evolving lifestyle trends.

Among the product categories featured are:

Premiums and promotional gifts for corporate and retail use

Fashion jewellery and accessories reflecting the latest trends

Home décor items and creative household tools

Wellness, beauty, and personal care products

Household consumables including eco-friendly options

Kitchenware, ceramics, and modern tableware

Stationery, travel accessories, and novelty items

Each category is represented by manufacturers and suppliers from every corner of China, offering a deep and diverse selection for visitors to explore.

Why Shenzhen? The City Behind the Trade Fair's Success

Shenzhen, located in China’s booming Guangdong province, is more than just a backdrop for this prestigious event. The city itself is a dynamic business and innovation hub, often referred to as China’s Silicon Valley. It boasts excellent transport links, international infrastructure, and a fast-growing design and manufacturing base that positions it at the heart of the consumer goods supply chain.

The Shenzhen World Exhibition & Convention Center—one of the largest and most modern venues of its kind—offers state-of-the-art facilities, making it an ideal space for large-scale exhibitions. Its accessibility, layout, and technology support the fair’s scale and complexity without compromising comfort for exhibitors and visitors.

Strategic Opportunities for Buyers and Suppliers Alike

For buyers, the fair provides more than just a place to browse. It is a strategic sourcing opportunity—a rare chance to see, touch, and test thousands of products while discussing directly with manufacturers. Many businesses come prepared with purchasing targets, project briefs, or even prototype ideas. The face-to-face format facilitates quicker negotiations and better supply chain alignment.

Here are several key benefits of attending for professional buyers:

Direct communication with vetted suppliers from across China

A comprehensive view of new materials, packaging, and product trends

The ability to compare pricing and MOQs across different regions

Exposure to upcoming seasonal collections and bestsellers

The opportunity to build long-term partnerships based on trust and visibility

Exhibitors, meanwhile, benefit from connecting with international buyers, understanding emerging demand, and positioning their brand on an international stage.

Exploring New Trends in Giftware and Home Living

Each edition of the Shenzhen Gifts and Home Products Fair reflects current consumer desires, often months ahead of retail. In 2025, sustainability, personalization, and multi-functionality are expected to dominate both product development and marketing.

Sustainability is no longer a niche but a necessity. Suppliers are increasingly highlighting:

Eco-friendly packaging and biodegradable materials

Reusable and minimalist kitchenware

Products made from recycled ceramics and bamboo

Solar-powered gadgets and sustainable travel gear

At the same time, personalization continues to be a dominant trend—whether it’s custom-engraved corporate gifts, name-embroidered home textiles, or small-batch artisanal accessories.

This evolving landscape ensures that buyers not only find products but also uncover new inspiration for their own brand development or retail planning.

More Than a Trade Fair: A Hub of Learning and Discovery

The fair also features a strong supporting program that includes themed exhibitions, trend forums, and expert talks. These sessions delve into topics like digital marketing for consumer brands, cross-border eCommerce trends, product safety regulations, and packaging innovations. In a fast-moving industry, these educational opportunities help businesses stay agile and competitive.

There’s also a growing emphasis on digital integration. Exhibitors increasingly use QR codes, mobile-based catalogs, and live product demonstrations to communicate effectively with tech-savvy visitors. This seamless blend of online and offline engagement is one of the fair’s quiet strengths.

Types of Professionals Who Attend the Fair

The wide-ranging product focus means that the Shenzhen Gifts and Home Products Fair attracts professionals from across industries. While large retail buyers are a major presence, there is also a substantial turnout of independent stores, creative agencies, sourcing companies, and hospitality professionals.

Typical attendees include:

Gift shop owners and boutique retailers

Homeware brands and lifestyle concept stores

Import/export agents and sourcing teams

Hospitality and corporate procurement professionals

Licensing companies and creative merchandisers

This rich professional mix leads to productive networking and collaborative opportunities, often extending beyond immediate purchasing.

A Must-Attend Event for the Gifts and Home Products Sector

As the 33rd China (Shenzhen) International Gifts and Home Products Fair approaches, the industry’s eyes are once again turning toward this influential event. Whether you are a buyer seeking product innovation, a supplier aiming to expand market reach, or a brand manager watching for future trends, Shenzhen is the place to be this October.

In just four days, participants will access what might otherwise take months of travel and research. That’s the power of a well-curated, international trade event—and the reason this fair continues to set the standard across Asia and beyond.

International Gifts, Handicrafts, Watches & Houseware Fair - Shenzhen

中国（深圳）国际礼品、手工艺品、钟表及家居用品展览会已成为礼品和家居行业最具影响力的贸易活动之一，引起了本地和国际市场的广泛关注。该展会专注于创造更多的商机，是制造商、贸易商和买家在竞争激烈的行业中会面、参与和优化其影响力的重要平台。该展会每年在深圳举行，全面展出礼品、家居用品、手工艺品和手表的最新趋势和创新，吸引了来自全球各个角落的专业买家。

对于那些想要采购商务礼品、促销品、年度福利礼品、时尚家居用品和独家俱乐部会员礼物的人来说，该博览会已迅速成为他们的首选活动。它不仅在中国得到认可，而且在整个亚太地区都得到认可，使其成为全球贸易和网络的重要平台。凭借精心策划的展览，该展会成功地将自己定位为那些希望保持市场领先地位并寻找各种类别的高质量产品的人的首选场所。

对于包括代理商、分销商、批发商、广告公司和电子商务参与者在内的专业买家而言，中国（深圳）国际博览会为探索新产品、观察新兴趋势并在礼品和家居行业内建立有价值的联系提供了无与伦比的机会。无论是寻找独特的手工制品、最新的家居装饰还是尖端手表，与会者都可以发现来自知名品牌和新兴品牌的各种产品。展会有这么多选择，为买家提供了加强采购计划并在快速变化的市场中保持竞争力所需的一切。

该活动也是行业专业人士交流想法和整合资源的中心。该博览会以业务发展为重点，鼓励建立长期合作伙伴关系，以帮助塑造该行业的未来。本次活动提供的交流机会非常宝贵，有无数机会与潜在客户、供应商和合作伙伴会面，他们可以帮助您的业务更上一层楼。

此外，展会重点展示各个领域的尖端产品——无论是环保的礼品解决方案、创新的家居用品设计还是可穿戴技术的最新趋势——确保所有与会者都能带着新的想法和灵感离开。高品质产品、主要行业参与者和战略商机相结合，使中国（深圳）国际礼品、手工艺品、钟表和家居用品博览会成为业内任何人必参加的活动。对于那些希望站在礼品和家居行业前沿的人来说，该博览会提供了丰富的机会来扩展您的网络，探索新趋势，并最终发展您的业务

SIUF - SHENZHEN INTERNATIONAL BRAND UNDERWEAR FAIR

在中国（深圳）国际品牌内衣展（SIUF）和备受推崇的中国内衣文化周上成为人们关注的焦点。这些年度活动由中华人民共和国商务部精心授权，并由深圳市商务局、深圳贸促会和福田区人民政府等具有影响力的组织提供指导

经过18年的发展和演变，SIUF是内衣行业首屈一指的全球平台。SIUF在充满活力的城市深圳举行，是国际和国内内衣生产基地汇聚一堂，展示创新和卓越表现的重要活动

IUF在最先进的深圳会展中心（SZCEC）举办，不仅仅是一个展览；它是一次旨在提升、教育和激发灵感的综合体验。该活动以久负盛名的颁奖典礼、发人深省的论坛和引领潮流的时装秀为特色，提供了一系列丰富的活动，促进人际关系并推动

无论你是行业资深人士还是新手，SIUF都提供了无与伦比的机会来获得见解、探索前沿产品和建立有价值的联系。加入我们，踏上内衣行业的变革之旅，在这个行业中，创新蓬勃发展，协作是关键。在 SIUF 体验非凡的内衣和内衣世界

Shenzhen International Fashion Supply Chain Expo

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rom November Fashion Source深圳展，前身为深圳国际服装供应链博览会，将在福田的深圳会展中心盛大回归。这项久负盛名的活动计划与SS25深圳原创时装周同时举行，有望为全球时尚专业人士带来变革性的体验。“1 个展览 + 1 周” 的独特搭配将创建一个占地 80,000 平方米的广阔平台，集创新、创造力和商业机会于一体。今年的活动有来自国内和国际市场的1,200多家高质量参展商，有望展示塑造时尚未来的前沿趋势和发展。

该展览将以八个垂直主题为特色，每个主题都旨在突出纺织和时装行业的关键领域和创新。这些主题将深入探讨时尚的各个方面——从原材料和服装生产到设计趋势和技术进步。主题的多样性确保了每个参与者都能有所收获，无论他们是制造商、设计师、零售商还是投资者。除展览外，还将举办30多场品牌发布会，动态展示最新的系列和品牌创新。这些展会将为业内人士提供独家访问最令人兴奋和最具前瞻性的设计的机会，巩固深圳作为全球时尚中心的地位。

除了展览和时装秀外，该活动还将包括100多项精彩的活动，从社交活动到小组讨论和互动研讨会，应有尽有。这些活动旨在促进协作和知识共享，帮助参与者保持行业趋势领先并探索新的商机。该展览不仅是发现最新时尚潮流的地方，也是建立深入、有意义联系的平台。通过300多场商业配对会议，与会者将有机会与潜在合作伙伴会面，探索新市场并建立宝贵的业务关系，从而取得长期成功。

整合时尚资源是使本次活动如此具有影响力的关键要素之一。展览与深圳原创时装周之间的协同作用旨在为纺织和服装行业创建一个全方位的生态系统。这种整合使想法、趋势和商业机会得以无缝流动，为与会者提供了对时尚世界的全面了解。对于服装专业人士来说，这是一个不容错过的机会，可以利用深圳所提供的丰富的创新和创造力生态系统。

通过汇集如此多元化的参展商、品牌和行业专业人士，From November Fashion Source深圳展将改变全球时尚行业的游戏规则。该活动将高质量的展览、充满活力的时装秀和商业配对机会相结合，确保了它在未来几年将继续成为纺织和服装行业的重要平台。对于那些希望站在时尚界前沿的人来说，这是一次值得参加的活动——这是一个发现最新趋势、建立战略合作伙伴关系并获得对时尚未来的宝贵见解的机会

SHENZHEN INTERNATIONAL JEWELLERY FAIR

深圳国际珠宝展是中国规模最大、最负盛名的珠宝展览会，事实上，也是全球最盛大的高级珠宝设计展示之一。该展会以其宏伟和卓越的产品而闻名，是衡量当前珠宝消费趋势的重要晴雨表，也是展示明年创新的重要平台

在取得巨大成功的基础上，深圳国际珠宝展有望比以往任何时候都更加广泛和富有成果。该活动设有 3,000 多个展位，超过 1,300 家参展商，包括 300 个知名国际品牌，是行业专业人士直接与供应商互动、发现新产品并为即将到来的季节确保具有竞争力的价格的无与伦比的机会

该展会全面而精心策划的宣传活动将吸引中国大陆、香港、亚洲及其他地区的观众，确保该活动成为全球关注的焦点。这种广泛的营销活动将进一步巩固博览会作为展示和采购高品质珠宝首饰的首选场所的地位

深圳是一座以其蓬勃的珠宝业而闻名的城市，是本次盛会的完美背景。深圳拥有 2,300 多家珠宝公司和 2,400 多个品牌，其年加工和制造价值高达 600 亿元人民币（约合 125 亿美元）。该市还在珠宝市场占据主导地位，占上海黄金交易所和上海钻石交易所黄金和钻石年销售量的90％。这使深圳成为中国珠宝生产和贸易的中心

对于那些希望打入中国市场的人来说，深圳国际珠宝展是必不可少的活动。它提供了一个独特的平台，可以与潜在的合作伙伴会面，深入了解市场趋势，并在世界上最具活力的珠宝市场之一中探索机会。无论您的目标是展示自己的品牌还是寻求新的产品线，本次展会都提供了与行业主要参与者建立联系并做出有影响力的商业决策的关键机会

总而言之，深圳国际珠宝展不仅是华丽设计的展示，而且是重要的行业盛会，为人际交流、采购和业务增长提供了宝贵的机会。记下您的日程表，参加这个不容错过的活动，准备好在深圳充满活力和影响力的氛围中与珠宝行业的精