SIUF - SHENZHEN INTERNATIONAL BRAND UNDERWEAR FAIR

Step into the spotlight at the China (Shenzhen) International Brand Underwear Fair (SIUF) and the esteemed China Intimate Apparel Culture Week. These annual events are meticulously authorized by the Ministry of Commerce of the People's Republic of China and guided by a consortium of influential organizations, including the Commerce Bureau of Shenzhen Municipality, CCPIT Shenzhen, and The People's Government of Futian District.

With 18 years of growth and evolution, SIUF stands as the premier global platform for the intimate apparel industry. Held in the vibrant city of Shenzhen, SIUF is a key event where international and domestic underwear production bases converge to showcase innovation and excellence.

Hosted at the state-of-the-art Shenzhen Convention & Exhibition Center (SZCEC), SIUF is more than just an exhibition; it is a comprehensive experience designed to elevate, educate, and inspire. The event features prestigious awards ceremonies, thought-provoking forums, and trend-setting fashion shows, offering a rich array of activities that foster connections and drive the global underwear market forward.

Whether you're an industry veteran or a newcomer, SIUF provides unparalleled opportunities to gain insights, explore cutting-edge products, and build valuable connections. Join us for a transformative journey into the intimate apparel industry, where innovation thrives and collaboration is key. Experience the extraordinary world of lingerie and intimate apparel at SIUF.