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Photo+Adventure

Photo+Adventure Austria: Where Photography, Travel, and Outdoor Experiences Meet Innovation

Every year, the serene town of Vösendorf in Austria becomes a bustling hub for photography enthusiasts, adventure travelers, and nature lovers as it hosts Photo+Adventure—the largest photo fair in Austria and the second biggest within the German-speaking world. Organized by Bolch & Wiltner OG, this multi-themed trade event is more than just a marketplace for gear; it’s a convergence of passion, technology, and inspiration.

Held at the architecturally striking Austria Trend Eventhotel Pyramide, the event delivers an immersive experience by combining exhibitions with education, entertainment, and exploration. Whether you are a hobbyist photographer, a professional content creator, a travel aficionado, or an outdoor enthusiast, Photo+Adventure offers something invaluable: a chance to connect with your community and discover what’s next in your field.

A Multifaceted Event Connecting Global Sectors

Photo+Adventure is unique in its approach, bridging several dynamic sectors under one roof. Officially categorized under Sports & Sporting, Toys & Games, Entertainment & Media, and Travel & Tourism, the event has an international reach, drawing attendees from as far as Pakistan and beyond.

This cross-category focus allows attendees and exhibitors to tap into parallel industries, share knowledge, and form unexpected collaborations. The show is not limited to a niche market—instead, it provides a rich, multidimensional experience where creativity and commerce intersect.

Austria’s Largest Photography Fair: A True Infotainment Experience

At its heart, Photo+Adventure is a celebration of photography in all its forms. What makes it stand out is not just its size—approximately 150 exhibitors and brands are featured—but also its interactive, consultation-driven environment. Here, visitors don’t just browse; they engage, test, and learn.

Highlights of the photography segment include:

Camera and Lens Releases: Major brands unveil new models and upgrades.

Accessory Displays: Tripods, lighting kits, bags, filters, and more.

Printing Technology: From large-scale photo printers to high-end finishing tools.

Demos & Workshops: Hands-on stations where attendees can test products.

Photography Competitions: Encouraging creativity and public engagement.

The presence of industry experts provides unmatched value. Whether you’re seeking tips on composition, advice on gear, or ideas for your next photo project, there’s always an opportunity to learn directly from seasoned professionals.

Inspiring Speaker Line-Up and Professional Knowledge Exchange

What elevates Photo+Adventure beyond a traditional trade fair is its supporting program, which is packed with talks, presentations, and masterclasses by national and international names in photography. The educational dimension is central to the fair’s identity.

Notable past speakers have included:

David Tejada – Acclaimed for his corporate location lighting.

Lois Lammerhuber – Celebrated documentary and travel photographer.

Matthias Schwaighofer – Known for imaginative and surreal compositions.

Dirk Bleyer – Specializes in travel and cultural photography.

Manfred Baumann – A globally recognized portrait photographer.

The sessions span across skill levels—whether you’re a beginner looking for creative inspiration or a seasoned pro exploring commercial opportunities. These talks are well-attended and often followed by Q&A sessions, portfolio reviews, or interactive demonstrations.

A Celebration of Travel and Outdoor Culture

While photography is the core, the adventure and travel component of the event is equally significant. The fair presents a curated experience that caters to both industry professionals and casual explorers who are passionate about nature, hiking, climbing, or sustainable tourism.

Attendees can explore:

Travel Gear: Lightweight backpacks, tents, clothing, and survival tools.

Tourism Boards: Offering trip ideas, packages, and cultural insights.

Adventure Travel Companies: Specialized operators for expeditions and eco-tours.

Workshops on Outdoor Photography: Teaching how to capture landscapes and wildlife.

The combination of travel and photography fosters an environment where gear meets goals—where each product and service is contextualized by real-world use and adventure.

The Perfect Venue: Austria Trend Eventhotel Pyramide

Location matters, and Austria Trend Eventhotel Pyramide is no ordinary venue. With its striking glass architecture and lush green surroundings, it offers an aesthetically rich backdrop that complements the visual essence of Photo+Adventure.

Its spacious layout allows for:

Large exhibitor areas without crowding

Designated seminar and workshop rooms

Outdoor zones for live demos and field tests

Networking lounges and food courts

This not only enhances visitor comfort but also encourages longer stays and more meaningful interactions between brands and buyers.

Why Exhibitors and Visitors Keep Coming Back

Photo+Adventure ranks 70th nationally in Austria among exhibitions, a respectable position considering the number of trade events the country hosts. But more than the rank, it’s the loyalty and return rate that speak volumes.

For exhibitors, it offers:

Direct access to a targeted and engaged audience

A platform to launch or test new products

Media exposure through partnered content creators and publications

A chance to gather real-time market feedback

For visitors, the value lies in:

Trying out new gear before making purchase decisions

Networking with professionals and creatives

Learning from some of the best minds in the industry

Getting inspired by breathtaking travel stories and images

Where Passion Becomes an Adventure

Photo+Adventure is not just a trade show. It’s a community, a learning hub, and an inspirational space where professionals, enthusiasts, and explorers gather to share what they love. From the first-time DSLR owner to the award-winning landscape photographer, from the startup tour operator to the seasoned adventurer—everyone finds value, knowledge, and connection at this event.

As technology evolves and consumer behavior shifts, Photo+Adventure remains rooted in one simple truth: people will always be inspired by powerful images and authentic experiences. This event captures both, and that’s what makes it truly unforgettable.

Living & Interior

维也纳生活与室内装饰博览会是奥地利展示生活、家具、花园设计和室内装饰最新趋势的首要活动。这个年度博览会由奥地利展览专家有限公司组织，在维也纳展览中心举行，该场地以其现代建筑和多功能设施而闻名，完美地满足了参展商和参观者的需求。它是设计和生活行业的专业人士以及渴望探索家居最新创新和趋势的消费者必不可少的聚会点。

该博览会涵盖了广泛的主题，对于任何对室内设计和家居生活世界感兴趣的人来说，这是一个不容错过的活动。主要亮点之一是 “厨房与生活世界”，与会者可以在其中发现厨房和起居区的最新设计理念和功能解决方案。该区域展示了各种前沿产品，从时尚的家具到创新的存储解决方案，确保游客在离开时获得改变生活空间的新灵感。另一个主要焦点是 “木工世界”，它以手工制作的定制家具解决方案为特色。该区域展示了工艺和定制设计艺术，展示了兼具美感和功能性的作品。

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展会的一个特别令人兴奋的特色是DIY区，在这里，自己动手做家居装修的增长趋势占据了中心位置。本部分专门介绍创新的生活解决方案，为那些渴望通过亲身实践实现个性化家居的人们提供灵感。“独一无二的世界” 是另一个亮点，游客可以在那里找到独一无二的手工制品，这些物品可以赋予任何家居与众不同的个性化风格。本节重点介绍了原创性和精湛工艺的价值，精选了可以将房屋变成真正独特的生活空间的物品。

美食爱好者将对烹饪站感到兴奋，顶级厨师将在那里进行现场演示，展示最新的厨房用具和烹饪技巧。这个互动区域让访客能够亲身体验最新产品如何增强厨房空间的功能和乐趣。

位于维也纳市中心的维也纳展览馆增加了展会的吸引力，提供了一个设备齐全的现代化空间，增强了参展商和参观者的体验。它的中心位置使其交通便利，进一步巩固了博览会作为奥地利生活和室内设计领先活动的声誉。

总而言之，对于任何对设计、家具和家居生活充满热情的人来说，维也纳生活与室内装饰博览会都是必去的活动。它为发现最新趋势、获得家居项目灵感以及直接与顶级制造商、设计师和工匠互动提供了一个全面的平台。无论你是该行业的专业人士，还是仅仅是为家居寻找新创意的人，这个展会都为探索室内设计和生活的未来提供了绝佳的机会。

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为期两天的活动不仅旨在展示新技术，还旨在促进有意义的联系。在十个小时的社交活动中，专业人士将有充足的机会与行业同行、竞争对手和全球专家互动。这种充满活力的想法和经验交流将帮助与会者增强理解，并在瞬息万变的市场中保持竞争力。