Automotive Engineering 中的 Goyang-si 事件
KOAA-GTT Show
KOAA-GTT Show in Goyang: Korea's Leading International B2B Auto Industry Exhibition
Since its inception in 2004, the KOAA-GTT Show has solidified its position as one of the most reputable trade fairs in the global automotive industry. Held annually at the prestigious KINTEX (Korea International Exhibition Center) in Goyang, South Korea, it is the oldest and only international B2B exhibition in Korea dedicated to automotive parts, components, and technologies. Organized by AIN Global, the Automotive Industry Globalization Foundation, the show is tailored specifically for professionals seeking to explore the latest in e-mobility, workshop supplies, car electronics, production equipment, and beyond.
Within the first few hundred steps into the venue, it becomes clear why the KOAA-GTT Show is recognized as a benchmark event in the automotive B2B exhibition space in Korea.
A Specialized B2B Platform That Goes Beyond Exhibition
Unlike typical consumer auto shows, the KOAA-GTT Show is a purely business-to-business event. Its purpose is clear: to provide a specialized environment for professional networking, product showcasing, and technical collaboration between stakeholders in the global automotive value chain.
Over the years, the show has grown in both size and influence, attracting:
Automotive manufacturers and OEM suppliers
Innovators in e-mobility and smart vehicle technology
Chemical and care product developers
Testing and diagnostics system providers
Workshop tool and maintenance suppliers
This highly targeted B2B structure allows exhibitors and attendees to maximize ROI, gain market insights, and secure global partnerships in a focused and efficient environment.
Diverse Exhibitor Profile and Expanding Product Categories
One of the key attractions of the KOAA-GTT Show is the incredible diversity of its exhibitors and product categories. With the evolution of the mobility sector, the show now encompasses a much wider range of automotive technologies than ever before.
Product Categories Include:
Auto Parts & Components – Engines, transmissions, suspensions, electrical systems
Workshop Equipment & Maintenance Tools – Lifts, alignment systems, diagnostic tools
E-Mobility Technologies – EV powertrains, battery management systems, charging solutions
Chemicals & Car Care Products – Coatings, lubricants, interior treatments
Car Electronics & Accessories – ADAS, infotainment, telematics, navigation systems
Production & Assembly Solutions – Robotics, sensors, testing machines
This extensive lineup ensures that no matter where a company sits in the automotive supply chain, it will find relevant innovations and contacts at KOAA-GTT.
Why KOAA-GTT Is a Must-Attend Event for Auto Professionals
For industry experts, the KOAA-GTT Show is not just another trade fair it’s a powerful ecosystem that supports global business development and fosters knowledge exchange.
5 Reasons Professionals Choose KOAA-GTT:
Exclusive B2B Focus – No public visitors, only professionals and decision-makers
International Scope – Attendees and exhibitors from Asia, Europe, North America, and beyond
Technical Training Programs – Hands-on learning with the latest workshop innovations
Tailored Business Meetings – Pre-arranged B2B matchmaking sessions for supplier-buyer alignment
Innovation Showcases – First-hand demos of next-gen automotive technologies
In addition, the fair serves as a platform for technical seminars, panel discussions, and trend briefings on topics like green mobility, autonomous driving, and smart workshop integration.
Around these features, the exhibition fosters a culture of collaboration, helping startups and seasoned enterprises alike to gain strategic exposure in one of Asia’s most promising automotive markets.
KINTEX: A Modern Venue Matching Global Expectations
Hosting the KOAA-GTT Show at KINTEX (Korea International Exhibition Center) adds to the professionalism and ease of participation. Located in Goyang, just outside Seoul, KINTEX is Korea’s largest and most modern trade show facility.
Venue Highlights:
Extensive exhibition space with modular halls
Easy access from Incheon International Airport and downtown Seoul
Top-tier logistics and infrastructure to accommodate large-scale displays
Modern amenities for both exhibitors and visitors
The venue’s size and infrastructure make it possible to display even the largest machinery and production lines, while also supporting breakout rooms for technical workshops and product launches.
Strategic Relevance in a Rapidly Changing Market
South Korea’s automotive industry is undergoing a transformation, shifting from traditional combustion engine manufacturing to electrification, digitalization, and sustainability. The KOAA-GTT Show reflects and supports this shift by placing strong emphasis on EV components, battery tech, autonomous systems, and clean energy solutions.
This makes the show not just a trade fair but a catalyst for future mobility.
For international companies, participating in KOAA-GTT means tapping into a high-tech, innovation-driven market that is part of Asia’s broader automotive evolution. The event also strengthens Korea’s role as a global export hub for high-value auto parts and technologies.
Who Should Attend KOAA-GTT?
Whether you're a startup in car electronics or a global Tier-1 supplier, this show is tailored for companies that want to launch new products, find OEM clients, or scale up their technology solutions.
The Ideal Attendees:
Vehicle manufacturers & OEMs
Auto parts exporters & importers
Workshop and maintenance service providers
Engineers and R&D teams
Distributors and wholesalers
Tech startups in EV, AI, or diagnostics
Investors and industry analysts
With dedicated zones for networking, demonstrations, and private meetings, KOAA-GTT ensures that attendees gain both exposure and valuable connections in just a few productive days.
More Than a Trade Fair, a Growth Platform
The KOAA-GTT Show in Goyang has carved a unique space as the most influential automotive B2B exhibition in Korea. By staying focused on business engagement and continuous innovation, the event provides unparalleled value to companies looking to thrive in a competitive, tech-driven automotive landscape.
If you’re seeking to enter the Korean market, source cutting-edge automotive solutions, or simply understand the future of e-mobility and smart maintenance, KOAA-GTT is your go-to event.
Automotive Testing Expo Korea
韩国汽车测试博览会是全球汽车行业的重要活动，对于那些参与汽车技术测试、开发和验证的人来说尤其如此。它是每年在底特律、上海和斯图加特等城市举办的一系列博览会的一部分，但它在韩国占有特殊的地位。该博览会致力于展示各个领域的最新进展，包括ADAS（高级驾驶辅助系统）、自动驾驶汽车测试、电动和混合动力总成测试以及电池和续航里程测试。随着汽车行业向更智能、更可持续和更安全的交通解决方案迈进，这些是现代汽车世界中最关键的领域之一。
参观者和参展商都认为该博览会是探索最前沿的产品和服务的宝贵平台，这些产品和服务侧重于汽车技术的核心要素——质量、安全性、耐用性和可靠性。这不仅仅是展示新的设备或系统；而是要突破车辆测试可能性的极限。从确保电动动力系统为批量生产做好准备，到完善系统，最终实现全自动驾驶汽车，该博览会提供了对汽车世界未来的见解。
韩国汽车测试博览会的突出特点之一是它专注于实际测试和验证。这包括电磁干扰 (EMI) 测试和噪声、振动和声振粗糙度 (NVH) 分析等各个方面，这些方面对于确保车辆不仅符合性能标准而且高效舒适地运行至关重要。由于注重现实世界的应用，该博览会在加强整体车辆开发流程方面发挥着关键作用。
此外，该活动还将与会者的安全放在首位，确保采取所有必要的安全措施。这反映了博览会致力于创造一个空间，让行业领导者、工程师和专家可以协作、共享知识和开发下一代汽车技术。韩国汽车测试博览会不仅是一个展览，也是塑造未来交通的创新者和远见者的交汇点
Auto Salon Tech Korea
Auto Salon Tech Korea: South Korea’s Premier Automotive Aftermarket Event
Auto Salon Tech Korea has firmly established itself as the largest automotive aftermarket platform in Korea, attracting thousands of domestic and international attendees each year. Designed with a dual mission—to promote Korean companies to overseas markets while also empowering local expansion—this event is more than just a trade fair; it is a strategic launchpad for the entire automotive ecosystem.
Hosted annually, Auto Salon Tech Korea offers a vibrant and highly curated experience that connects professionals from various sectors of the industry, including auto service, tuning, accessories, electric mobility, and even men’s lifestyle products. The event successfully bridges innovation, commerce, and culture—three pillars that define the modern automotive world.
A Comprehensive Exhibition of Automotive Innovation
Held in one of Asia’s most dynamic markets, Auto Salon Tech Korea provides an in-depth look at current trends, future innovations, and shifting consumer behaviors. What sets the show apart is its wide coverage across categories that reflect the diverse and evolving interests of today’s vehicle owners and aftermarket professionals.
The event includes key exhibition sectors such as:
Auto Service & Parts: Tools, systems, and maintenance solutions
Auto Tuning & Accessories: Performance upgrades and aesthetic enhancements
Car Care Products: Interior and exterior detailing solutions
Automobiles & Bikes: From classic models to cutting-edge prototypes
EV Mobility: Electric vehicles, charging solutions, and related infrastructure
Men’s Trend Zone: Lifestyle goods and services targeting male consumers
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Why Exhibitors Choose Auto Salon Tech Korea
Each year, hundreds of brands return to Auto Salon Tech Korea—not just to showcase products, but to build relationships, gather insights, and gain competitive advantage. The event's clear value proposition offers both tactical exposure and long-term strategic gain.
Core reasons to participate in Auto Salon Tech Korea:
Maximized Brand Exposure
The event draws a qualified audience of buyers, dealers, and media representatives from across Asia and beyond. The platform is ideal for launching new products or services to an audience that matters.
Strengthen Existing Relationships
Exhibiting at the show provides the rare opportunity to connect face-to-face with existing clients, reinforcing brand trust and opening conversations for future collaboration.
Stay Ahead with Industry Knowledge
Auto Salon Tech Korea is more than an expo—it’s a knowledge hub. Companies can observe what competitors are showcasing, understand evolving market demands, and keep pace with global trends.
A Strategic Gateway to Global Markets
As Korea continues to position itself as a technological leader in automotive manufacturing and innovation, Auto Salon Tech Korea acts as a gateway to international expansion for small and medium-sized Korean businesses. The event attracts distributors, importers, and buyers from regions such as Southeast Asia, Europe, and the Middle East.
This global interest stems from Korea’s growing influence in automotive electronics, EV components, and aftermarket services, which are rapidly transforming car ownership worldwide. By participating in Auto Salon Tech Korea, domestic companies gain direct access to international decision-makers eager to explore new sourcing options.
Likewise, global brands use the show as a launchpad for entering the Korean market, where consumer demand for personalization, high-quality care products, and cutting-edge upgrades continues to rise.
More Than Just an Auto Show
What makes Auto Salon Tech Korea unique is that it doesn’t stop at cars—it embraces the full lifestyle surrounding automotive culture. The inclusion of zones like EV Mobility and Men’s Trend signals a forward-thinking approach that aligns with consumer lifestyles, not just their purchasing habits.
Visitors can explore smart mobility solutions, test VR-based diagnostics, view high-end detailing product demos, and even discover health and fashion trends that cater to car-loving audiences. This diversification reflects the multi-dimensional nature of the modern automotive experience.
The Experience: Networking, Learning, and Business Growth
In addition to the bustling exhibition floor, Auto Salon Tech Korea hosts a range of educational sessions, workshops, and live product demonstrations. These features are tailored for both seasoned professionals and newcomers to the field.
Visitors can benefit from:
Live tuning and car care demos
Seminars on the future of EV and smart mobility
One-on-one buyer-seller matchmaking programs
Interactive product testing stations
Real-time translation support for international participants
These immersive experiences make it easier for attendees to connect, understand, and act—whether they are looking to place a wholesale order, explore technical solutions, or enter a new market.
A Must-Attend Event for the Modern Automotive Industry
As the aftermarket industry continues to diversify and digitize, Auto Salon Tech Korea remains one of the most relevant and future-focused platforms in the global automotive calendar. It combines deep industry expertise with consumer insights, technical innovation with hands-on learning, and regional strengths with international vision.
For professionals seeking to elevate their brand, explore new markets, or simply stay ahead in a fast-evolving sector, Auto Salon Tech Korea is not just a show—it’s a business opportunity, educational platform, and community-building experience all in one.
